Local media in Malawi gave blackout to National Salvation Front (Nasaf) president James Nyondo after he held his first rally in Mzuzu on Sunday last week.
Some officials from the party expressed concern that no news coverage of the rally was done in the local media.
A NASAF official said the blackout challenged the party to build a good public relations team.
“We need to do soul-searching. We need to build a vibrant public relations team that we can depend on all the time. And we should not disappoint that team for positive results,” the other official said.
The official argued that there are some small parties which receive massive publicity over small functions due to well established relations with the media.
One journalist working for a newspaper said he did a story on the rally but that his bosses trashed it.
Another reporter from a radio station echoed the other journalist’s comment and added that it appears some journalists in the country do not take Nyondo seriously.
During the function Nyondo blamed the People’s Party-led government for failing to manage the country’s economy, claiming many of its officials are living like New York senators in the US when the country cannot afford their obscene opulence.
Nyondo said Malawi has become famous as a nation that frustrates its own people.