APM christens March 18 as Malawi Day

Starting next year, all Malawians shall – on March 18 – wear, eat and use Malawian products as government’s deliberate strategy to support local products and grow the country’s manufacturing base for both local consumption and export.

President Peter Mutharika officially launch the Buy Malawi Strategy at BICC (c) Stanley Makuti

President Peter Mutharika officially launch the Buy Malawi Strategy at BICC (c) Stanley Makuti

President Peter Mutharika is met by the President of Indigenous Business Association (IBAM) Mr.Mike Mlombwa at BICC on Friday (C) Stanley Makuti

President Peter Mutharika is met by the President of Indigenous Business Association (IBAM) Mr.Mike Mlombwa at BICC on Friday (C) Stanley Makuti

The decree was coincidentally made on Friday March 18 by President Arthur Peter Mutharika when he officially launched The Buy Malawi Strategy (BMS) at the Bingu International Conference Centre in Lilongwe.

Mutharika in his address, noted that time has come for Malawians to play a huge role in spurring investment and local manufacturing.

“We are importing too much because we are not patriotic enough to promote our own industries and services,” said Mutharika.

“ Under Buy Malawi Strategy, we are talking about investment. We are talking of change of business strategies,” pointed out President Mutharika.

The Malawi leader proceeded to coach local businesses on how they can best utilize the aspect of pricing to compete favourably on the market.

“There have been many times when Malawian producers have over-priced themselves out of the market. Please, be realistic with your pricing; people will not buy your products simply because
you are Malawian, but because your products are of high quality, and your prices are reasonable,” he advised adding that local businesses have always manipulated prices of goods and services upwards when fuel prices go up while failing to do likewise when the same price goes
down.

On business innovation, President Mutharika asked local businesses to diversify and think outside the box.

“Why should the private sector only wait for government tenders and contracts, instead
of producing value added products and engage in import substitution?” querried he.

He added: “ I would therefore like to challenge the private sector to be innovative, to diversify their portfolios, and become aggressive in producing value added products, for both the domestic, and foreign markets. We must produce; and promote what we produce”.

Besides the March 18 decree, the President has also asked for direct incentives to local businesses from government departments and private economic players.

The strategy is being driven by Ministry of Industry and Trade and has chosen the State President as champion.

The event was attended by mainly local business gurus such as Leston Mulli of Mulli brothers, Mike Mlombwa of Indigenous Businesses Association of Malawi as well as other entrepreneurs.

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10 thoughts on “APM christens March 18 as Malawi Day”

  1. Mphondo says:

    Malawi needs a Malawi day twice a week if things are going to change.

  2. Akungolonje says:

    Ndiye zachiMalawi zimenezo pakuti ndi zodula kwambiri a Malawiwo maka ma civil servants azizipeza bwanji poti ndalama ndiye mwaikhwefula a Pitala, ma salary kuonjezera ngati momwe mzanu Joyce amachitira njeee!. Za mkutu basi, mwasowa zonena a President.
    Alangizi nanunso ndiye mbatata zenizeni za anthu,….. Kuteroko mmati mwamulangiza zaphindu mzanuyo?

  3. Chengolopiyo says:

    Kodi kachasu ndi illegal brew mpaka lero? Komatu zibwana zimenezo. M’mene amakomeramo!

  4. Chengolopiyo says:

    Finally!! Malawi is waking up to the importance of promoting local products. For centuries we have fallen for junk from abroad simply because it carries labels that are said to attract social recognition and prestige. Komatu tsopano mutiuze kusiyana kwa foreign products produced in Malawi and real indigenous ones. Chifukwa ine chaka cha mawa pa 18 March sindidzamwa Carlsberg koma kachasu wofululidwa ndi anganga anga kunyumba. Kodi kachasu is still illegal brew? Komatu zibwana zimenezo, m’mene amakomera kachasumo!

  5. wo says:

    Malawi imene achina chaponda amati anachoka kunja ku United nations ndikubwera kudzathandiza dziko lawo mmalo moyamba full time businesses. They came with nothing just like pitala and they want to suck Malawians.

  6. Bwampini says:

    Fodya eti misala

  7. bruce munthali says:

    Mutharika Day!

  8. GVH KHOMBE says:

    Why can the be be celebrated on world heritage day? Other countries like south Africa do the same

  9. Myao says:

    And yet he donned a Eueopean suit, at least dzitenje or dzikoka za chingoni wouldve made sense.
    Look at his govt, always happy to contract foreign firms at the expense of local one and there he is telling us to act to the contrary, koma abale.

  10. trevor manyi says:

    Fodya eti

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