MTL commits to improved services, launches new campaign

Malawi Telecommunications Limited (MTL) has reaffirmed its commitment to improved service delivery to its customers.

Gladson Kuyeri, Chief Commercial Officer at MTL. Photo by Kimpho Loka
Gladson Kuyeri, Chief Commercial Officer at MTL. Photo by Kimpho Loka
MTL Consumer Solutions brand manager Olive Kawelama. Photo by Kimpho Loka
MTL Consumer Solutions brand manager Olive Kawelama. Photo by Kimpho Loka

The company made the assurance in Blantyre on Wednesday when it unveiled a new consumer campaign called Better, Easier, Cheaper (BEC).

It replaces the previous MTL NdiDhilu campaign introduced in 2013.

With BEC, the company is providing an affordable voice and data package to its customers who use dongles, routers and telephone lines to access internet and voice.

“We always believe in getting better and one of our core values is continuous improvement. With BEC, we’re saying we’re getting better, easier and cheaper than yesterday.

“We have to be better comparatively to what we are today,” explained the company’s chief commercial officer, GladsonKuyeri.

Besides the repackaging of the MTL NdiDhilu bundles, the new package is also offering a self-care portal for prepaid customers as well as electronic voucher recharging accessible from the MTL website.

MTL offers a wide range of Information and Communications Technology based fixed wireline and wireless voice and data products and services to both residential and business customers.

The company switched from time based internet services provisioning to volume based lastDecember to enable it deploy technologies that have better bandwidth usage control as a way of improving the user experience.

However, the switch faced teething challenges which spread into 2015, leading to occasional disruptions, which according to the company had been beyond its control.

“We have spent the past two years listening to the needs of our customers and actively investing in technological solutions that will respond to these needs.

“It is therefore our promise to our customers and the general public that MTL will continue to strive to improve our services on both internet and voice products,” assured Kuyeri.

With the BEC, the company has introduced internet and voice bundles that cater to a wide spectrum of needs, from express bundles offering 80MB for only K100 valid for an hour, to bundles offering as much as 95GB for heavy internet users.

There is also a variety of offers on MTL dongles, routers and phones which come with varied levels of free starter pack data and minutes bundles.

Three months ago, MTL introduced an internet bundle called MiNITE, which offers unlimited internet usage from 6pm-7am for 30 days. It also comes with a 5GB data bundle for day time usage at a cost of K30,000.

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zaya
zaya
7 years ago

I recently lost my 2GB bundle on EV – DO dongle due to the fact that there was extremely weak signal for a whole month. The move away from the time based system to a usage based system was a very bad idea; and the introduction of MiNITE bundle confirms this. MTL should admit that it made a mistake and go back 100% to the time based system. MTL needs to invest in their transmission equipment and training of technical as well customer care staff. It is clear to every serious MTL customer that products are introduced from China hastily,… Read more »

Maliseni
Maliseni
7 years ago

MTL reduce further your costs, we Malawians we would love to use MTL as it is our own company, but not when the service is poor, very expensive, not technical support on time etc. We are forced to opt for Indian companies and now chinise because of your poor services. Improve and reduce you will have By Malawian applicable to you too.

generation of vipers
generation of vipers
7 years ago

MTL and TNM always waiting for Airtel to do something so that the two can wake up from their slumber and follow after Airtel.

Lets not be fooled here, these are kicks of a dying horse

wayiona bangwe
wayiona bangwe
7 years ago

mtl ndi dhilu…….. aliponso wina?

Boss
Boss
7 years ago

If somebody is selling his building where he leaves,we can not conclude that zikumuyendera. Your services are poor.You stiff competition with Cellphone companies because your charges are just the same as cellphone while at first your services were cheaper thus why customers were going for your services but now u are not different to cellphones. If business you are following your competitor always you loose the game because you do not know what others are doing. So a differential business,you will win customers because they will not compare you to others when buying things.

chitutu
chitutu
7 years ago

Your words should speak actions, look !each and every time you go to your shops, you are told we have only cards but no phones or we have only phones and cards are in salima.This totally frustrates customers. Logistically bwana your company has a very big problem .look into it otherwise your boys are not assisting us more especially these boys and girls that works at Lilongwe main shop or city center -Lilongwe. For example I have been going to your shops since November 2015 but up to this day I can’t find my need ,and as iam talking now… Read more »

masibusane zongo
7 years ago

ndi network yanu yamanyi agalu inu mukufuna mutiwuze kuti chaninso apa??????

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