Malawi DVD on Sunflower production launches

Malawi Oilseeds Sector Transformation (MOST) on Thursday launched a DVD about Sunflower production with the aim of resuscitating the oilseed sector and improving productivity among smallholder farmers.

Jalakasi of Malawi Oilseed Sector Transformation

Jalakasi of Malawi Oilseed Sector Transformation

Participants viewing the trailer movie of the video at Crossroads Hotel. Pic. by Mac Neil Kalowekamo-

Participants viewing the trailer movie of the video at Crossroads Hotel. Pic. by Mac Neil Kalowekamo-

The video titled “Tukukani ndi Mpendadzuwa” (Develop with Sunflower) documents the process of sunflower production and post-harvest management information.

Speaking during the launch at Crossroads Hotel in Lilongwe, Intervention Manager for MOST, Towera Jalakasi said the video provides up-to-date information on proper growth of the crop and its benefits.

“The video will be helpful to farmers as it provides information to enhance production of good quality seed and meet the demand in the booming oilseed production industry,” said Jalakasi.

She further said the video fills in the information gap and serve as an alternative in an era of shrinking number of physically available extension workers.

One of the sunflower farmers Alice Malika said lack of information on the growth of the crop was stifling her efforts to grow a high quality crop and add value to it.

“With this video, I think these problems are a thing of the past now. I will go back and follow the procedures documented in this video,” she said.

Malika added that the production of the video is timely as it will help farmers to meet the demand of a high quality raw material required by oilseed processing companies.

Minister of Agriculture, Irrigation and Water Development Dr. Allan Chiyembekeza was the guest of honour at the ceremony.

In his speech, the minister said apart from increasing knowledge and awareness, the video will enhance the adoption and use of new improved science and technologies of sunflower production.

The 36-minute video is in Chichewa and it covers most important aspects in sunflower production from land preparation, crop husbandry, harvesting and post-harvesting handling. -Mana

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2 thoughts on “Malawi DVD on Sunflower production launches”

  1. Native says:

    This is good. Towera and her program should be recommended. Information is very important in any field. That this DVD is in Chichewa is a big plus. I see fools on MTV talking in poor english about issue that of relevance to the average malawian. Why speak in English? To impress who, and if you want to speak English why not do it properly. Any program on MTV should be in Chichewa, Chitumbuka, Yao etc so the ordinary can participate and benefit. I have been to Germany, Spain and Italy, you hardly have English program on their TV unless you subscript to DSTv or something like. In Malawi 90 percent program in Enlish by Form four presenters. How stupid. More fire Towera!

  2. Alomwe says:

    Ndeee Kuno Ku Phalombe Tizaionera Bwanji Vidio Imeneyo? Kapena Ndi Yaku LL kokha.

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