Urban Music Party (UMP) Festival organizing team has revealed that to will bestowal Achievers Awards on fallen dancehall artist, Vic Marley his first posthumous award for popularising urban music in the country.
The Hii Hoo star will receive the Life Time Achiever along with other movers and shakers during UMP festival slated for July 27th, 2013 at Blantyre Culture Centre (formerly French Culture Centre).
They will also honour Black Life Entertainment, a collection of rap groups from Kanjedza, Blantyre, which started in the early 1990s. Its membership included Black 4 Boyz, Young Black Niggas, FOQ and Trio Niggas.
In a statement made available to Nyasa Times, UMP Public Relations Manager, Maurice Nkawihe said the awards, were designed for those who have made a pioneering contribution to the local urban creative industry and made observable impact.
Nkawihe said the group settled for late Vic Marley on basis that he was arguably the first local urban artist to have crossover appeal in Malawi until his tragic death on 24th May 2005.
“His songs were household favorite across the country—from the cities to the district. He came with his own signature ‘Hi hoo’ catchphrase, and his subject matter choices resonated with everyone young and old. His songs were both educative and entertaining. His only album Mau Anga was full of hits, he commanded a huge following,” said Nkawihe.
Marly corroborated with self-styled dancehall king Anne Matumbi—in the album.
On the other hand, Nkawihe noted that Black Life Entertainment was able to transform from being a crew into an entertainment outfit and was hugely identified with urban music and culture.
“It gave rise to more organized way of approaching entertainment. They made impact on a structural level, and signaled a new approach to the organizing shows”.
Selection of the awardees was done by the UMP Festival’s Organizing Team. Previous winners are Michael “Dynamike” Munthali and former Miss Malawi Faith Chibale.
Presentation of the Life Time Achievers Awards will be done concurrently with Media Awards presentation with awardees expected to receive miniature trophies and prizes from Airtel Money and UMP Festival during the main festival at Blantyre Culture Centre.
The main festival, to pool around a cross-section of celebrated urban artists will be preceded with a pre-launch party at Chichi’s Spot in Chinyonga on 26th July and thereafter to be proceeded with an after-party dubbed as Awardees Night at Blue Elephant on the night after the main event.
The after-party is expected to be extended to Sunday 28th July afternoon at same Blue Elephant.Follow and Subscribe Nyasa TV :