Escom ban advertising in Malawi media giant Times

Electricity Supply Corporation of Malawi (Escom), the distributor of electricity, has affected a ban against advertising title of the giant news organisation Times Group deemed critical of government.

Chikadya: Ban

Chikadya’s letter of complaint as leaked by Escom

Times Group publishes the Daily Times, Malawi News, Sunday Times, broadcast on Times Radio and Times TV.

The media giant has been  critical to Escom and its “comrade in crime” Electricity Generation Company (Egenco) over a botched up procurement of generators that were expected to add 78 megawatts (MW) to the national grid to minimise the intensity of current blackouts.

In a letter leaked from Escom and sourced at MediaHub chatgroup of Malawi journalists, Times Group Managing Director Leonard Chikadya has complained to the distributor of electricity over its decision to ban advertising.

Chikadya, according to the letter with a stamp of Escom indicated it ha been received on November 2 , 2011 said  he was complaining about the bad of advertising following a telephone conversation he had with Escom cief executive officer Evelyn Mwapasa.

He said Times Group  will seek “redress” from the Competition and Fair Trading Commission, saying “we are of the strongest opinion that your advertising ban amounts to anti-competitive conduct contrary to the  Competitive and Fair Trading Act.”

Chikadya decribed the decision of Escom as “punitive approach.”

The letter  further reads: “While the highest office of the country, State House is able to support Times Group you have banned advertising business with us. It is therefore our view that your decision is not sanactioned by the State House.”

State agencies, including Malawi Communications Regulatory Authority (Macra) and Malawi Revenue Authority (MRA), target Times  because it is a popular, trusted news source for Malawian citizens.

Escom management could not immediately comment on the ban.

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akuka
Guest

Gogodasi mwati eskom ingafune times but times singafune Eskom eti? Kkkkkkkkkkkkkkkkkkkkk mamina achuluka mmutumo

kanjedza
Guest

Daily times- It is high time you started paying your taxes, just like any other business entity

Peter Katasya
Guest

Osadanda Daily Times 2019 tizabweza chiponGwe inu ntima mmalo ukamakwela chitunda kutosgolo kuli ntsitso

zamuxolo ngalo
Guest

mukasiya kupanga advertise ndi times nde magetsi ayakano mbuzi inu???? busy with trivia instead of getting to work so that malawians appreciate that they have escom kaya egenco whatever and a working government in place if we have any!!!!!!!!!!!

Gogodasi
Guest
There is no need for Chikadya to complain or take further steps on the matter. In this particular case the losers will be ESCOM because they don’t realise how powerful Times is to the Malawi nation. You just have to wait and see how soon ESCOM will swallow its pride. If Times complains, it will make ESCOM feel very important. Chingota I thought you are there as ESCOM media adviser , you can’t reason with management that the action it has taken is tantamount to committing suicide? PROs are supposed to save as corporate media advisers just like CEOs are… Read more »
mbuyafive
Guest

Escom is a sorry institution. Intead of focusing on reducing/ending the current blackout they are busy losing energy on useless things. Myopic thinking. We thought Evelyn will bring sanity at Escom but alas, she may as well honourably resign. No progressive thinking, no clue to end the challenges.

Inspectah Deck
Guest

Apa pokha escom kukhala ngati nzeru zayamba kubwelako. Now give us electricity

Eve Mwapasa
Guest

Escom is free to advertise through media that it deems fit. How do you expect to get business from the same firm mumayinyoza daily in your articles.
Nchimozimozi kumunyoza nkazi kenako nkumati takhanyula tichindeko, hahahaha !!!!

Nganiza Muthulika
Guest
Why not privatisering ESCOM? But dont give it to Indians. ESCOM is one of corrupted company in Malawi. To get electricity at new bult house one has To give money To officials AT the same time u buy equipments yourself. It happened To me. I found out that the money I was giving and receipt was not original. The man demanded mor money intill I started To suspect that it was wrong. I asked a relative retired worked with ESCOM then he told me that it was fake receipt and I will not get electricity. The man came from ESCOM… Read more »
Hlabezulu Ngonoonda
Guest

Agreed. In event ESCOM and EGENCO are privatised, it would make sense if the entities are left in the hands of Japanese who have the know how on power generation. Not Indians. With the vice in place, they will just perpetrate the situation even further. They will use the companies as a conduit to siphon and ship Malawi’s hard earned foreign currencies to their home country. Other than the Japanese, I would prefer Zambians next door or Tswanas.

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