The Canadian sports sector grew to about USD 3.86 billion in 2020 alone, with experts predicting further improvements in 2021 to USD 4.04 billion. These numbers convey a growing and thriving industry. And for good reasons, too.
Canada is a country that loves sports, and has a rich sporting culture that can be traced to ancient times of indigenous games. The Canadian Baggataway, for instance, was the foundation for the development of the modern lacrosse game. The country even has official sports. Unlike most nations with a single option, Canada has two different options for its prominent seasons: winter and summer. Hockey is the national sport in the former, while lacrosse is played in the latter.
Early European colonization introduced new games into the area. For example, the Scots came with curling and golf, while the British brought equestrian sports and cricket. Initially, sports were male-based activities. However, women soon joined in sporting activities, growing from spectators to participants. At the same time, sports were considered a social event in Canada. But this changed with technological advancements.
How Urbanization and Industrialization improved Canadian Sports
Both urbanization and industrialization influenced the development of Canadian sports. For instance, a sportsbook in Canada used to be a physical location where sports fans could go to stake on games. However, technological advancements have made for more innovative, remote alternatives, like online betting providers. Urbanization helped with improved infrastructure for connecting to these virtual platforms and improved transportation networks, which helped Canadians meet up, create sports associations, and attend sports events.
The introduction of modern printing methods also helped boost coverage of sporting events. The country went from using its telegraph to deliver results to having displays that automatically keep scores for all to see. Modern games have since grown from this new climate, making Canada grounds for increased interest.
Sports in Canada at the Moment
The sports culture in Canada is heavily influenced by several factors, including the country’s four climates and geographic and social differences. Just about every citizen can participate in sporting activities regardless of gender and age. Currently, the nation is home to several sports bodies. These agencies were designed to aid men and women in sports to achieve their potential without compromising well-being.
The government plays a role in the sports sector by implementing programs and policies that keep the sector functioning optimally. The government also helps with funding to encourage sports participation.
The Future of the Canadian Sports Sector
The Canadian sports industry suffered some setbacks in 2020. But things have taken an upswing recently, especially as seen in the market valuation projection for the industry. With people eager to indulge in sports activities and view sports events, things will continue to improve in 2022.
Right now, the Canadian sports industry heavily revolves around franchises and clubs. The country seems determined to continue in this part, with expectations for a National Football League franchise expected to be in place within the next 25 years in Toronto. We can expect to see a reinvigorated Major League Baseball team in Montreal and three more sports teams.