Beauty models in Malawi have protested that their reputations continue to be badly damaged by the negative perception by some sections of the society that portray them as if they sell themselves for sex.
Vanessa Chiutsi and Tunosiwe Mwakalinga, first and second princesses of this year’s Miss Blantyre have since called for a mindset change, saying “beauty models are not whores but partners in development.”
Mwakalinga said: “In fact, modelling is just like any other career that ought to be treated with dignity.”
The Princesses were speaking during their official unveiling ceremony as brand ambassadors of Premier Bus Service (PBS) on Friday.
They expressed concern that the beauty models were labelled “whores” because some others who were in the industry before had misbehaved, saying modelling is a professional career and girls have ethics.
“There is need for mindset change. People need to know modelling girls have good morals,”Chiutsi said.
Chiutsi said parading in bikini or miniskirt flaunting their fresh is part of the pageant trade and does not reflect loose morals.
She said “to mess up in life is a personal choice” and that can apply to anyone and not necessarily models.
Some organisers of Malawian beauty pageants both local in abroad are said to be denting the industry for their exploitation of the models by using them and even not paying their prizes.