There are mixed feelings amongst local fans as Big Brother Africa Season 9 hit television screens Sunday, September 7, 2014.
Some Malawians are scratching their heads and are on their toes eagerly waiting for the show to start, while others calm and are still undecided about watching the show this year.
“We [Malawi] have been taking part in this show every year but we have never won the prize money. I feel it will take a miracle [for a Malawian housemate] bring the money. We still have no choice but watch the show and support our housemate,” said one Fredrick Mtegha.
A random interview conducted by Malawi News Agency (Mana) across Lilongwe streets revealed that a lot of people have lost hope in Malawi ever winning the prize money.
As much as other people have a negative attitude towards the country winning the money, others are optimistic that no matter how long it will take Malawi stand a chance of claiming the prize money one day.
“I can’t wait to be glued to my television set again. I still have faith that we can win the money,” another fan said.
Big Brother Africa 9, —dubbed Hotshots— kicks off on Sunday, September 7, 2014 and would be screened live 24/7 on DStv Channels 197 and 198 while the best of the live highlights will be shown on GOtv.
Every year fans across the African continent are glued to their screens and tap on the phones to catch up on what the social media is saying, as they wait tensely to be razzled and dazzled by their favorite Big Brother Africa housemates.
As the show’s fan base grows, so does the conversation on the social networks.
During the 8th season, over six million fans interacted with Big Brother Africa via the website, twitter and Facebook with the website generating just over 200 million impressions.
Big Brother Africa, the continent’s biggest reality show, returns for its ninth season with the housemates competing for prize pot of US$300 000.
Marketing Manager for Multichoice Malawi, Chimwemwe Nyirenda, described this year’s show as exciting with heart-stopping twists.
The housemates would start the game in two ultra-glamorous houses which are built with magic, fun and mischief in mind.
For 91 days, they would do their best to outshine each other in the hope of convincing Africa that they are the continent’s biggest Hotshots and they will party like A-listers, rub shoulders with celebrity guests and face formidable challenges while negotiating Biggie’s famous curveballs and twists.
Nigerian star IK Osakioduwa would once again be the host for the fifth time in a row and the same 14 countries with the only exception being Angola which would be replaced by newcomers Rwanda. As a result of the change, participating countries this year include Botswana, Ethiopia, Ghana, Kenya, Malawi, Namibia, Nigeria, Sierra Leone, Rwanda, South Africa, Tanzania, Uganda, Zambia and Zimbabwe.
The successful candidates are expected to be fluent in English.
Big Brother Africa is produced by Endemol SA and countries like Zambia, Nigeria, South Africa and Zimbabwe have won the prize money.
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—Reporting by Lydia Kalonde, Mana.