Official sponsors of Malawi’s top flight soccer league Telecom Networks Malawi (TNM) has announced it has increases the sponsorship TNM Super League from K65 million to the tune of K90 million representing a total of over 40 percent increase.
TNM Chief Commercial Officer Daniel Makata said the company has responded to calls from the soccer fraternity to increase the sponsorship package and that his company was committed to uplift the development of football in the country.
The winner of the title is set to cart home K15 million.
“The gathering this morning marks another milestone in TNM’s drive to uplift the standards of soccer in Malawi. Our commitment towards football is unwavering, as evidenced by the fact that we continue to invest significantly in the league”, said Makata on Tuesday to the media.
Makata said as responsible brand, TNM has increased the sponsorship to be in line with economic changes that the country continue to experience”, he said.
“TNM noted the recent changes that have happened in the Malawi economy hence our decision to review the sponsorship package. Our current sponsorship contract which was at K65 million runs up lo 2077, but TNM still felt duty bound to review the package” said the Chief Commercial officer .
Makata expressed optimism that with the new package will increase the level of competitiveness in the top league.
“It is TNM’s belief that the new Super League of Malawi sponsorship package will spur the level of competition in Malawi’s elite league to new unprecedented level,” he said.
Makata also disclosed that the company pumps in a lot of money apart from the annual sponsorship.
“You may note that in 2013 TNM spent K105 million and K124 million was spent on the league in 20!4. All this effort by TNM is a manifestation of our passion to take the game of soccer to another level” , he said.
Super League of Malawi (Sulom) vice president Daudi Suleman commended TNM for the increased sponsorship.
“This increase signifies that TNM is a company that listens to the needs of football in the country and as SULOM we are very delighted”, Suleman said.
He called on all stake holders in the football fraternity to make the league more exciting and entertainment.
With the increase of sponsorship the champions will get K15 miilion from K9 miilion representing an increase of 67 percent, runners up will walk away with K7 miilion from K4.5 million while third place will get K4 million from K2.5 million and fourth place will pocket k3.5 million from K2 miilion.
TNM among other things distributes kits to all the participating teams and ball boys, balls and other equipment to the referees, media and stewards.Follow and Subscribe Nyasa TV :