President Peter Mutharika will on Friday preside over the launch of the Buy Malawi Strategy (BMS), a component of Ministry of Industry and Trade’s production expansion and industrialization facilitation agenda.
The launch is scheduled to take place at Bingu International Conference Center in Lilongwe, according to a statement made available to Nyasa Times.
The statement said the ‘Buy Malawi Strategy’ compliments government’s mission to promote industry, trade and private sector development for sustainable economic growth.
“The spirit behind the Buy Malawi Strategy is to encourage consumption of locally produced goods and services through deliberate interventions. Consequently, it is expected that such conduct will substantially enhance competitiveness of local firms through stimulation of local production and growth.
“This, it is envisaged, will be achieved by mobilizing the Malawian citizenry to embrace locally produced goods and services and building capacity in the competitiveness of enterprises by securing domestic demand for local firms’ outputs and promoting industrialization, a key priority in the Malawi Growth and Development Strategy (MGDS II),” reads the statement in part.
The Buy Malawi Strategy has benefitted from financial and technical assistance from the Government of Malawi, United Nations Development Programme (UNDP) and the Private Sector.
Executive Director for Consumers Association of Malawi (Cama) John Kapito and Indigenous Business Association of Malawi (Ibam) chairperson, Mike Mlombwa, said Buy Malawian campaign, if successfully executed, would help Malawi minimise imports and in turn save foreign exchange.Follow and Subscribe Nyasa TV :